{"id":1386,"date":"2011-08-27T10:30:42","date_gmt":"2011-08-27T14:30:42","guid":{"rendered":"http:\/\/chcollins.com\/100Billion\/?p=1386"},"modified":"2022-08-01T07:43:22","modified_gmt":"2022-08-01T11:43:22","slug":"tp-for-the-vip","status":"publish","type":"post","link":"https:\/\/chcollins.com\/100Billion\/2011\/08\/tp-for-the-vip\/","title":{"rendered":"TP for the VIP"},"content":{"rendered":"<p>From a <a href=\"http:\/\/www.prnewswire.com\/news-releases\/cottonelle-brand-brings-back-the-toilet-paper-roll-cover-with-a-respectable-modern-twist-128372183.html\">press release<\/a> by Kimberly-Clark, the makers of Cottonelle toilet paper:<\/p>\n<p><em>&#8220;The Cottonelle brand introduced new designer roll covers to shine a  spotlight on our most care-worthy toilet paper ever&#8230;&#8221; said Matt Steele,  Cottonelle associate brand manager. \u00a0&#8220;We&#8217;re thrilled that so many  people are rethinking how they care for their toilet paper and want to  respect the roll with a Cottonelle brand designer roll cover.&#8221;<\/em><\/p>\n<p><em>The Cottonelle brand designer roll covers feature three  fashion-forward designs inspired by the latest trends.\u00a0 Marked by  colorful prints and patterns and designs that look hand-sketched, the  roll cover designs were inspired by feverish trends, explained  Kimberly-Clark Designer Christine Mau.<\/em><\/p>\n<p><em>&#8220;In today&#8217;s high-tech, digital world, there is a trend toward design  that feels like it was touched and created by hand,&#8221; said Mau. &#8220;These  roll covers, inspired by a Mid-Century Modern movement, will make people  stop and take notice and, in turn, make them think about caring for  their toilet paper like never before.&#8221;<\/em><\/p>\n<p>Feverish trends?\u00a0 Mid-Century Modern movement?\u00a0 Caring for toilet paper?\u00a0 I don&#8217;t want to <em>think<\/em> about toilet paper let alone care for it.\u00a0 And people get <em>paid<\/em> to whip up this crap? One has to wonder: when Designer Christine Mau heads to the bathroom, does she have a Mid-Century Modern movement?<\/p>\n<p>I hate marketing &#8212; a <em>Mad Men<\/em> cocktail of one part phoniness to three parts manipulation, served over ice-cold avarice.\u00a0 Garnished with bullshit.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>From a press release by Kimberly-Clark, the makers of Cottonelle toilet paper: &#8220;The Cottonelle brand introduced new designer roll covers to shine a spotlight on our most care-worthy toilet paper ever&#8230;&#8221; said Matt Steele, Cottonelle associate brand manager. \u00a0&#8220;We&#8217;re thrilled &hellip; <a href=\"https:\/\/chcollins.com\/100Billion\/2011\/08\/tp-for-the-vip\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1386","post","type-post","status-publish","format-standard","hentry","category-commentary"],"_links":{"self":[{"href":"https:\/\/chcollins.com\/100Billion\/wp-json\/wp\/v2\/posts\/1386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chcollins.com\/100Billion\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/chcollins.com\/100Billion\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/chcollins.com\/100Billion\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/chcollins.com\/100Billion\/wp-json\/wp\/v2\/comments?post=1386"}],"version-history":[{"count":8,"href":"https:\/\/chcollins.com\/100Billion\/wp-json\/wp\/v2\/posts\/1386\/revisions"}],"predecessor-version":[{"id":2101,"href":"https:\/\/chcollins.com\/100Billion\/wp-json\/wp\/v2\/posts\/1386\/revisions\/2101"}],"wp:attachment":[{"href":"https:\/\/chcollins.com\/100Billion\/wp-json\/wp\/v2\/media?parent=1386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/chcollins.com\/100Billion\/wp-json\/wp\/v2\/categories?post=1386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/chcollins.com\/100Billion\/wp-json\/wp\/v2\/tags?post=1386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}